Solution of Mkt 621

Advertising plays an important role in determining the position of any brand in the market. In fact, development, augmentation, progress and success of the brand name is headed by the advertisement/commercial process as it plays one of its major role in souk to create a center of attention/motivation for target customers in the gigantic competitive milieu. As compare to prehistoric/primeval, Advertisement of today is influenced by Modern IT Techniques regarding publishing, printing and distribution which indeed makes the product/brand more lucrative In the era of modern market, it is difficult for any manufacturer to situate with its brand without Advertisement.